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INSIGHTS FROM THE IMPACTERS

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Featured Post
October 14th, 2025
7 Min Read
Web Design

Website Woes? Should You Evolve Or Start Over?

Is it time to redesign, or could evolving your existing website extend its lifespan, whilst providing you with the features, functionality or performance required?

Vikki Baker
Featured Post
 
Vikki Baker
October 14th, 2025
Website Woes? Should You Evolve Or Start Over?
Is it time to redesign, or could evolving your existing website extend its lifespan, whilst providing you with the features, functionality or performance required?
7 Min
Web Design

Most Recent Insights

Marketing
woman sat on the floor playing a Gameboy
March 14th, 2023
7 min read

The Power Of Nostalgia In Marketing

Nostalgia has played a huge part in pop culture and marketing over the past decade or so. It can be a powerful way to connect with your audience when done right.

Vikki BakerVikki Baker
 
Swipe & Deploy
March 10th, 2023
8 min read

Add Some Fun and Practicality With Custom Cursors

How you can make use of custom cursors to add value and engagement, without it becoming gimmicky and damaging to user experience.

James CoatesJames Coates
 
News & Events
WTSFest 2023
March 7th, 2023
13 min read

A Round-Up Of WTSFest 2023

A brief round-up of the Women In Tech SEO WTSFest 2023.

Vikki BakerVikki Baker
 
Swipe & Deploy
March 3rd, 2023
5 min read

How To Make A ChatBot Feel Less Like A ChatBot

If your support team spends a lot of time answering the same questions over and over, could a self-help chatbot tool reduce the load?

James CoatesJames Coates
 
Web Design
person using a screen reader
March 1st, 2023
8 min read

What Is WCAG? A Look At Web Content Accessibility Guidelines

If looking at getting your website redesigned, you may have come across references to WCAG. But what is WCAG, why does it exist and why should you be aware of it before you choose your web development partner?

Vikki BakerVikki Baker
 
Swipe & Deploy
February 24th, 2023
7 min read

Can You Magically Make Your Website Accessible?

A look at accessibility short-term fixes, and why you should be looking at more long-term solutions to having an accessible website.

James CoatesJames Coates
 
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Most Recent Insights

Marketing
woman sat on the floor playing a Gameboy
March 14th, 2023
7 min read

The Power Of Nostalgia In Marketing

Nostalgia has played a huge part in pop culture and marketing over the past decade or so. It can be a powerful way to connect with your audience when done right.

Vikki BakerVikki Baker
 
Swipe & Deploy
March 10th, 2023
8 min read

Add Some Fun and Practicality With Custom Cursors

How you can make use of custom cursors to add value and engagement, without it becoming gimmicky and damaging to user experience.

James CoatesJames Coates
 
News & Events
WTSFest 2023
March 7th, 2023
13 min read

A Round-Up Of WTSFest 2023

A brief round-up of the Women In Tech SEO WTSFest 2023.

Vikki BakerVikki Baker
 
Swipe & Deploy
March 3rd, 2023
5 min read

How To Make A ChatBot Feel Less Like A ChatBot

If your support team spends a lot of time answering the same questions over and over, could a self-help chatbot tool reduce the load?

James CoatesJames Coates
 
Web Design
person using a screen reader
March 1st, 2023
8 min read

What Is WCAG? A Look At Web Content Accessibility Guidelines

If looking at getting your website redesigned, you may have come across references to WCAG. But what is WCAG, why does it exist and why should you be aware of it before you choose your web development partner?

Vikki BakerVikki Baker
 
Swipe & Deploy
February 24th, 2023
7 min read

Can You Magically Make Your Website Accessible?

A look at accessibility short-term fixes, and why you should be looking at more long-term solutions to having an accessible website.

James CoatesJames Coates
 
 
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Web Design
October 14th, 2025
7 min read

Website Woes? Should You Evolve Or Start Over?

Is it time to redesign, or could evolving your existing website extend its lifespan, whilst providing you with the features, functionality or performance required?

Vikki BakerVikki Baker
 
Web Design
April 9th, 2025
6 min read

What Is AVIF & Will It Be The Future Of Image Formats...

Learn about AVIF, a promising image format that offers efficient compression without quality loss for web images.

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Web Design
January 29th, 2025
14 min read

Creating Impactful Case Studies For The Construction Indu...

Having a strong online portfolio is essential for businesses in the construction industry and adjacent sectors like building materials manufacturers, or tool and machinery providers. 

Vikki BakerVikki Baker
 
WordPress
November 8th, 2024
13 min read

Why Good Usability Extends Further Than Your Website̵...

Providing a good user experience should go beyond frontend usability. Discover the importance of backend usability for successful websites.

Vikki BakerVikki Baker
 
WordPress
photo of file marked myths
February 23rd, 2021
7 min read

Debunking Common WordPress Myths

In this post we'll put to rest, some of the major misconceptions and myths that persist around WordPress and its credentials as a CMS.

Richard RamirezRichard Ramirez
 
WordPress
WordPress Multisite guide blog hero image.
January 5th, 2021
9 min read

What Is WordPress Multisite? A Simple Guide

Managing multiple websites for a single business can be complicated. This guide serves as an introduction to WordPress Multisite, helping you to understand whether it could be right for your business, and how to begin thinking about implementation.

Rommel PlofinoRommel Plofino
 

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