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Home / UX Design
Home / UX Design

UX Design Agency

UX Design For Exceptional User Experiences

Website Design
WordPress Development
WooCommerce
WordPress Multisite
Replatforming To WordPress
WordPress Support & Maintenance

Take the guesswork out of your next website redesign by taking a UX approach. This will result in a website built to give your users what they need, whilst delivering on your business objectives.

wireframes on tablet
5 Star Rated On Google Reviews
UK Dev Awards 2024 Silver Winner
UK Dev Awards 2022 Finalist
Clutch top WordPress developers
IMA 2022 Winner
interaction design foundation members
Book A Discovery Call
Website Sitemap On Screen
UX Planning

Why UX Design?

Websites that convert well are built with their users in mind.

 

Our user experience-led approach pairs data with our desire to understand exactly who is using your website, and what they are trying to achieve.

 

This user-led approach allows us to tailor frictionless journeys through your website, which meet your users' specific needs and goals, and direct them towards converting.

Our UX Design Process

UX design is the foundation of every site we build, and this foundation has to be laid before we start building the site. 

 

We kick-off web design projects with Strategy & Planning Workshops. This strategy workshop allows us to delve into past data, and present the best structure for the website moving forward.

 

We bring together your key decision-makers to understand your website goals and objectives, and we bring together data and user research, to ensure we understand your audience.

Our process includes:

  • Analytics & Search Strategy Review
  • Competitor Analysis
  • Creating User Personas
  • User Flow Creation
  • Mapping User Journeys
  • Conversion & Website Goal Planning
  • Website Sitemap Creation
  • Content Outline Creation
  • Wireframing & Prototyping
  • UI Visual Design

We Work With UK & Global Brands

Don't Buy Her Flowers logo
Fertility Family logo
Meyer Group logo
Bakels Group logo
Michelmersh logo
Earth Pan logo
The PIE New logo
Ta-Da! logo
Sustainable Brick logo
Grayson Thermal Systems logo
BIM Bricks logo
Advanced Electricity Networks logo
British Healthcare Trades Association logo
Advanced Water Infrastructure Networks logo
Farleygreene logo
Don't Buy Her Flowers logo
Michelmersh logo
Grayson Thermal Systems logo
Bakels Group logo
tollring logo
Fertility Family logo
client logo
They deliver on what they promise
I can honestly say Impact has been my favourite agency to work with. Highly organised, efficient & transparent, there's no question they know everything WordPress. They deliver on what they promise and best of all they’re really nice people to work with – very rare to get all the above in one agency.
author
Nick Bramer
Marketing Director
client logo
Impact Media’s efforts improved organic conversion by 49%
Impact Media’s efforts improved organic conversion by 49%. Their efficient and timely project management resulted in a positive partnership. Beyond their technical expertise, their professional attitude and communication skills were impressive.
author
Sharon Gregg
Director
client logo
Their process worked well for us
As a design lead company ourselves, often agencies think the best approach to take with us is to lead with design, but Impact really worked hard to understand the objectives of the project and how we needed the site to work from both an end user and host perspective. Only once they felt we had this solved did they then apply design to this which made for a better performing site as the end result.
author
Amber Wild
Global Head of Marketing
client logo
Proactive communication, flexibility, and pragmatic approach
Their proactive communication, flexibility, and pragmatic approach to getting things done have been amazing.
author
Anne Woollett
Marketing Communications Manager
client logo
Clear deliverables and transparency
Delivered exactly what we needed with clear deliverables and transparency along the way.
author
Michael Schofield
Head of Marketing

Improve The UX On Your
Current Site, Or Rebuild From
The Ground Up

Too often website projects deliver attractive but poorly converting sites, with decisions based on opinion rather than evidence. This frequently leads to regular costly redesigns, as the websites are not fit for purpose.

 

With our UX Design approach, you can take the risk out of the redesign process, with good user experience baked in from the start, giving your website a far longer shelf life.

 

If you’re not quite ready for a full redesign yet, we can make UX improvements to your existing WordPress website. Discovering pain points, removing areas of friction and blockers, and creating simpler paths to conversion.

  • A data led approach
  • Getting to know your users and their needs
  • Decisions based on fact, removing subjectivity
Feedback
Impact Media did a fantastic job with Earth Pan, digging deep into our requirements and really capturing the essence of the brand in the designs. As a company, they are process driven, have good attention to detail, communicated consistently and clearly throughout the project and ultimately delivered a fast and easy-to-use WordPress website. We would recommend them to anyone looking to develop a WordPress site.
Suzie Hunt
eCommerce Project Manager
meyer uk logo

Creating An Experience That Benefits Your Users. Not Just Something Pretty

If you’re a lover of ketchup then you’ll probably appreciate the squeezy bottle over the glass. Even though the glass bottle is more aesthetically pleasing, the squeezy bottle is far more practical and easy to use.

 

Your website should offer the same ease of use. It should be simple for users to access the information they need, buy the product they want, or make the request they have to.

 

If your website throws up roadblocks, pain points or frustrations, users will likely leave, or develop a poor view of your brand. 

ux of ketchup bottles
WordPress Website Design Planning
personas

Know What Your Users Want So Your Website Doesn’t Fail

User experience design is more than just roadmapping page layouts or wireframes. It brings together a deeper understanding of user behaviour and desires, along with data analysis.

 

If you improve the overall user experience of your website, you will achieve higher conversion rates, users will be more likely to return, and more likely to share their experience with others. 

 

UX provides a strong return on investment and reduces the need for regular redevelopment. It removes subjectivity from the website design process, delivering a website based on absolutes, not guesswork.

Start Making Your Website More Profitable By Improving Your UX

1
Step one
Request An Expert UX Review
Complete the review request form, and you will receive an email with a short questionnaire to complete. This helps us learn more about your goals and website objectives.
2
Step two
UX Review
One of our UX experts will evaluate your website and focus on 5 key areas that all contribute to improving the usability and boost conversion rates.
3
Step three
Recommendations & Next Steps
We can provide a list of recommendations, and advice on the best approach moving forwards. If you'd like for us to quote on the work required, we'd be happy to do so.

An Agency With A Strong Focus On UX

We believe that every website should be built with user experience as the key consideration. 

 

No matter how beautiful or innovative a website might be, without UX at its heart, it will struggle to convert without that core understanding of its users and their goals.

 

That is why good UX underpins everything we do. Our focus is on providing exceptional user experiences so that your website brings you more conversions from the traffic your marketing works hard to deliver.

  • Exceptional digital experiences
  • User experience at the heart of what we do
  • Maximising your marketing efforts
Book A Discovery Call
A Stylish WordPress Redesign To Boost Engagement & Empower The Country House Weddings Marketing Team
Website Build

A Stylish WordPress Redesign To Boost Engagement & Empower The Country House Weddings Market...

Read Case Study
A Website Redesign For The PIE News Delivered 286% Organic Traffic Growth
Website Build

A Website Redesign For The PIE News Delivered 286% Organic Traffic Growth

Read Case Study
the Earth Pan website on a phone screen, laying on a chopping board beside some tomatoes
WordPress Website To Trial A New D2C Approach For Meyer Group
Website Build

WordPress Website To Trial A New D2C Approach For Meyer Group

Read Case Study
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UX Design FAQ’s

What does UX Design mean?

UX is short for User Experience, and UX design is the practice of designing to improve a user experience. In web design, this means designing websites which provide positive and easy user journeys. This in turn improves the likelihood of conversions.

Why does UX Web Design matter?

Crazy Egg estimates that the average time spent on a website is only 15 seconds. So that is all the time you have to sell yourself and encourage visitors to stick around. Users are savvy and If they are met with a poor experience, they will leave and go elsewhere. If they buy a product or service from you, and the process is difficult or awkward, they won’t return.

Usability has become so important that it is even becoming a ranking signal for Google. If your site isn’t simple to use, it won’t rank as well as those that are.

Can I leave UX out of my web design project?

It’s not recommended. UX Design is based upon data and research. It removes the subjectivity from the web design process. Rather than basing a design on visuals only, or what a stakeholder thinks their users want, UX provides what users actually want. This improves performance and reduces the need for future redevelopment due to an underperforming website.

Can you carry out UX improvements on an existing website?

Yes we can. If you’re not ready for a full website redesign, and whether we built your WordPress website or not, we can make UX improvements to your existing website.

Want more control over
how you manage content in WordPress?
Edit content that was previously restricted and get creative with building pages in WordPress.
Let's Chat
studio@impactmedia.co.uk
020 3355 8747
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About Impact

  • About Impact Media®
  • Meet The Impact Team
  • Why WordPress?
  • Our Web Development Process
  • Careers
  • Awards
  • Partners
  • Giving Back
  • 100K Tree Challenge

WordPress Services

  • WordPress Web Design
  • UX Design
  • WordPress Development
  • WordPress Evolve Retainers
  • WooCommerce Development
  • Multisite WordPress
  • Migrate To WordPress
  • Custom Integrations & Plugins
  • WordPress Consultancy

WordPress Support

  • WordPress Support & Maintenance
  • WordPress Managed Hosting
  • Case Studies
  • Insights
  • Contact Us

Addresses

London Address:

50 Liverpool Street,

London, EC2M 7PY, UK

+44 (0) 20 3355 8747

 

Registered Address:

Woodland Place, Hurricane Way

Wickford, SS11 8YB, UK

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