Impact Media’s Website SEO Analyser iPhone App achieves 1,000 downloads within a month of being released.
Last month we announced the release of our free Website SEO Analyser to the world. Well now we’re pleased to report that after just a month it has already been downloaded by 1,000 users.
The good news for everybody else though is that it is still available and still won’t cost you a penny. To find out a little more about the application and how it could help you please visit my original post – Impact Media Unveil Free Website SEO Analyser App.
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The Advertising Standards Authority (ASA) has been granted more power to police commercial claims made on company websites and via social networking sites.
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Online companies should ensure their websites are mobile device-friendly, it has been suggested.
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Online marketers have been advised that the AdWords Opportunities tab can help improve their advertising campaigns.
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A look at the much publicised case of gourmetgiftbasket.com and why Google looks to punish sites with ranking penalties for buying paid links.
Google hates paid links. Epitomising PageRank manipulation, it allows sites to gain an unfair advantage in their rankings. This in turn can skew results and lead to algorithmic confusion – not good for a search engine’s reputation.
Therefore when they find out a site has been buying up links, they tend to come down pretty hard on them. Just ask Ryan Abood.
Owner of gourmetgiftbasket.com, Mr. Abood discovered first hand just how serious a ranking penalty can be. His site disappeared from the pages of Google overnight, costing his business an estimated $4 million [see: How Google Cost Me $4 Million].
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There are a number of potential sources from which websites can link to.
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Yahoo!'s paid search results are to be powered by Bing from the middle of October, it has been announced.
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Where there’s traffic and visibility to be earned, spammers aren’t far behind. Here’s a look at the growing problem of Facebook ‘Like buying’.
Social media is a catalyst for conversation. It enables user-moderation and the viral spread of popular online content. It is quick, cheap and effective. As a consequence, people are willing to exploit it.
Facebook Like was developed to provide users with the opportunity to share interesting links with their friends. Just like the Twitter re-tweet, Digg and Sphinn – to name just a few – before it, this opened the doors for opportunists and spammers. Facebook essentially enabled what the search engines have been fighting, unmediated link sharing.
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Click-through rates can be improved by the simple measure of ensuring advertising copy is relevant to a user's search query.
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Companies looking to improve their online presence should try to define their precise aims before conducting an SEO campaign.
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There are a number of different ways companies can be successful in attracting hits to their website through relevant links.
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Google Realtime Search has undergone a number of refinements.
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Facebook Places offers online companies another potential marketing channel, it has been suggested.
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Setting up a Google AdWords account can pay dividends for businesses, it has been suggested.
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Rarely content with the status quo, Google have been making some rather eye-catching changes to the way in which AdWords advertising is presented on its SERPs in recent weeks.
I’m not just talking about the subtle transition over to a pale lilac hue for the top results, but the options available within the results themselves. We’ve seen a number of new elements appear and doubtless there will be more to come.
Let’s take a look at few of the more eye-catching updates.
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