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Featured Post
April 20th, 2021
5 Min Read
Performance

The What, Why & How Of Image Compression For Fast-Loading Websites

Done right, image compression can make or break your website and affect search performance. In this guide, we cover the basics, from the types of compression available to the steps you can take for your own website.

Vikki Baker
Featured Post
 
Vikki Baker
April 20th, 2021
The What, Why & How Of Image Compression For Fast-Loading Websites
Done right, image compression can make or break your website and affect search performance. In this guide, we cover the basics, from the types of compression available to the steps you can take for your own website.
5 Min
Performance

Popular Topics

Strategy
Stakeholders Involved In Website Redevelopment Project
December 8th, 2020
9 min read

Key People To Include When Redesigning Your Website

Redeveloping a company website is sometimes seen as solely the marketing team's role, with sign off from the powers above. However, the inclusion of all major departments can contribute towards a far more widely adopted and successful website.

James CoatesJames Coates
 
WordPress Design
business door representing homepage
November 24th, 2020
12 min read

11 Tips To Make Your Homepage A Success

Your homepage is the gateway to your entire website. It's your opportunity to make a great first impression and drive your visitors towards a conversion. These 11 factors help you make your homepage a success by optimising it for audience expectations and needs.

Joe DawsonJoe Dawson
 
Content
woman writing at computer with notebook
December 15th, 2020
10 min read

10 Steps to Write An Effective Blog Post

You know that blogging can have a powerful impact on your online presence. You've read the statistics about increased conversions, better brand awareness, and more credibility. But how do you get there?

Vikki BakerVikki Baker
 
Conversion
Calls to Action That Convert - Featured Image
November 17th, 2020
9 min read

The Beginner’s Guide To Creating Calls To Action Th...

They only take up a little bit of physical space, but call to action buttons take on outsized importance in your digital marketing and website efforts. Learn how you can optimise them to drive conversions and marketing success.

James CoatesJames Coates
 

Showing Results From customer-experience/ Category

CX
illustration of a website live chat function
April 26th, 2019
5 min read

Pros & Cons Of Adding Live Chat To Your Website

There are upsides and downsides to live chat; not every business will be able to take advantage of every positive aspect, and not every business will be able to evade every negative one. However, with proper preparation and knowledge on your side, you’ll be well-poised to make informed decisions about how to leverage the technology to your benefit.

James CoatesJames Coates
 
CX
groupon poor experience
November 8th, 2016
2 min read

Are Poor Experiences Damaging Your Reputation?

Whether you are pushing out Groupon deals or introducing new products and services to capture new business; are the experiences consistent with your customer’s brand expectations?

James CoatesJames Coates
 
CX
July 22nd, 2016
3 min read

Craft New USP’s Out Of The Smallest Of Changes

Small changes can make a huge difference and sometimes be used as a vital selling point or competitive advantage.

James CoatesJames Coates
 
1
Page 1 of 1

Showing Results From customer-experience/

CX
illustration of a website live chat function
April 26th, 2019
5 min read

Pros & Cons Of Adding Live Chat To Your Website

There are upsides and downsides to live chat; not every business will be able to take advantage of every positive aspect, and not every business will be able to evade every negative one. However, with proper preparation and knowledge on your side, you’ll be well-poised to make informed decisions about how to leverage the technology to your benefit.

James CoatesJames Coates
 
CX
groupon poor experience
November 8th, 2016
2 min read

Are Poor Experiences Damaging Your Reputation?

Whether you are pushing out Groupon deals or introducing new products and services to capture new business; are the experiences consistent with your customer’s brand expectations?

James CoatesJames Coates
 
CX
July 22nd, 2016
3 min read

Craft New USP’s Out Of The Smallest Of Changes

Small changes can make a huge difference and sometimes be used as a vital selling point or competitive advantage.

James CoatesJames Coates
 
1
Page 1 of 1

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