Welcome to the return of the Impact Lottery, Beautifully named by our Vikki ‘Whole Lotto Impact’. Which provides monthly insights however, with the opportunity to win prizes just by being on the list…
Back in 2011 we first introduced the Impact Lottery, and you marketers reading this will love that the email delivered very high click through rates! Recipients are very keen to find out if their numbers (which are delivered in the email randomly) are actually drawn.
We are always against doing anything bog standard, and although our insights are more than worthy of sending on their own monthly, we like to give additional value and a bit of gamification at the same time.
So if you are here because you received an email and want to see if you’ve won, watch the video below and check your numbers!
Match 3 Balls – We’ll plant 25 trees on your behalf
Match 4 Balls – We’ll give you 1 hour studio time on account
Match 5 Balls – We’ll give you 1 day of studio time on account
Match all 6 Balls – We’ll give you a 5 days of studio time on account
How To Claim
If your numbers are chosen, simply reply to your email and we’ll plant your trees, or add your time to your account. We’ll set you up an account if you haven’t got one already.
How it Works?
Subscribers on the list get 6 automatically generated numbers assigned to them via our email marketing platform (We use Campaign Monitor for those that are curious). We record the lotto draw, and send out the email with the numbers inside.
Then they can check their numbers against the draw numbers and see if they’ve won. ‘Simples’ as Aleksandr would say.
You don’t need to be a client to join the list, but if you are thinking about a project, it’s a chance of winning some brownie points with your boss by getting some free time on account.
Any time won can be used on any project with Impact, and will sit on account for 12 months.
How To Subscribe
If you’re a marketer that enjoys getting your fill of digital insights that will help your company stifle the competition… then click below to subscribe, you’ll find you’ll fit right in.